Resources
Guides, tools and playbooks for real estate marketing in India.
What we have learned running campaigns and building sales systems for developers and brokers, written down so you can use it whether or not you work with us.
Guides
Read before you spend.
Meta ads for real estate in India (2026): what works, what wastes money
A practical 2026 guide to Facebook and Instagram ads for Indian real estate: campaign structure, Special Ad Category rules, creatives, lead quality and follow-up.
Google Ads negative keyword list for builders and developers
A ready-to-use negative keyword list for real estate Google Ads in India, grouped by rent, jobs, resale, DIY and low-intent queries, with notes on match types.
RERA-compliant landing page checklist for Indian real estate projects
A checklist for building project landing pages that comply with RERA advertising rules in India: registration number, disclaimers, pricing claims, images and lead capture.
Case studies
Numbers from real engagements.
RME Hub: eight DApps on one ledger for Indian real estate
RME Research
42% lower cost per lead and 640+ site visits for a two-tower launch in Pune
Residential developer, Pune (name withheld under NDA)
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